First Look: Great Cuesta-Rey Pyramid Giveaway

September 1999

LARGEST CIGAR PROMOTION EVER!

September 3, 1999 / Tampa, FL / A record number of 1,200 tobacconists have signed up for the Great Cuesta-Rey Pyramid Giveaway. During the month of September, cigar connoisseurs across America can receive a free Cuesta-Rey Centenario Pyramid #9 cigar with the purchase of any 3 Cuesta-Rey Centenario or Centennial cigars.

The Great Cuesta-Rey Pyramid Giveaway is the largest retailer cigar giveaway ever in America! Comprising of just over 1,200 participating retail tobacconists, this free cigar promotion is available in all 50 states. For a list of the participating tobacconists, please visit: http://www.cigarfamily.com/giveaway.htm.

"I am really happy that we are able to share our Cuesta-Rey Pyramid #9 cigar with so many cigar lovers," said Eric Newman, President of J.C. Newman Cigar Co. "The response so far has been incredible! We have well surpassed our goal!"

The new Cuesta-Rey Centenario series was introduced one month ago at the RTDA cigar trade show in Las Vegas. This series comprises of the 4 most popular Cuesta-Rey sizes with a new, fuller blend of vintage tobaccos. The Cuesta-Rey Pyramid #9 (6 1/4" x 52) is the flagship cigar of the Cuesta-Rey brand. This series also includes: the Cuesta-Rey Belicoso #11 (4 7/8" x 50), Cuesta-Rey Dominican #60 (6" x 50), Cuesta-Rey Robusto #7 (4.5" x 50) cigars. Most of these cigars are available in either a Connecticut Shade Natural or Connecticut Broadleaf Maduro wrapper and feature a Dominican binder with filler tobacco coming from around the world. There is a limited availability of the maduro figuardo sizes.

The new band of the Cuesta-Rey Centenario series showcases the rich history of the Cuesta-Rey brand. The central woman figure was of a member of the Spanish Royal Court. She has graced the Cuesta-Rey band since 1884. During the reign of King Alfonse XIII, Cuesta-Rey was the official cigar of the Royal Court. In addition, the rich history of the Cuesta-Rey brand includes winning a premier medal of achievement for the Panama-Pacific Expedition of 1914.

Cuesta-Rey cigars are totally handmade in Santiago, Republica Dominicana by Tabacalera A. Fuente. Along with Cuesta-Rey, Tabacalera A. Fuente also makes Diamond Crown and La Unica cigars for the J.C. Newman Cigar Company. As the oldest family owned cigar company in America, J.C. Newman continues to fulfill its promise of quality and innovation since its founding in 1895.

For more information about the Fuente and Newman families and their cigars, please visit their Web site: http://www.CigarFamily.com - the largest and most popular cigar manufacturers Web site in the world.